GOOG: Android activations top 1B

Android activations top 1B • 1:54 PM

• Android/Chrome (GOOG +1.2%) chief Sundar Pichai announces Android activations have topped 1B, and that the next version of Android is codenamed Kit Kat (Google likes its desserts). The announcement comes 3 1/2 months after Google boasted at I/O activations had surpassed 900M, and officially introduced Android 4.3 (Jelly Bean).
• Eric Schmidt predicted in April Android's user base (naturally smaller than its lifetime activations) will hit 1B within 6-9 months, and 2B a year or two after that. He also noted the activation rate had reached 1.5M/day.
• As with many things, Google remains tight-lipped about how well it's monetizing all those Android users, but industry research suggests the search giant has made a lot of progress. eMarketer recently estimated Google will have 53% of a $16.7B 2013 global mobile ad market, and that 25% and 6% of Google's 2014 U.S. search and display ad revenue will respectively come from mobile.

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